Why top traders use TradingView charts (and why we added them to our platform)

If you talk to experienced traders, you’ll hear one name come up again and again when it comes to charting: TradingView. It has become a standard for technical analysis because of its power, flexibility, and huge community. We believe that offering professional tools is one of the best ways to support our brokerage clients.

In a previous article, we announced our partnership with TradingView. Now, in this article, we will focus more on its benefits for traders and our clients. We’ll take a closer look at the specific features that make this tool a favourite among traders and explain how this integration helps any brokerage.

Why good charting matters for traders (and for your brokerage)

At the end of the day, a trading platform is only as good as the tools it provides. Traders depend on charts to find opportunities, manage risk, and test their strategies. When they have access to clear, fast, and powerful charting, they feel more confident. This confidence often leads to more engagement and higher trading volumes, which is good for any brokerage. By providing a low-quality charting experience, you risk frustrating serious traders and potentially losing them to a competitor who offers the tools they need. Offering a professional tool like a TradingView chart shows that you understand what traders want.

What is TradingView? 

For those who may not be familiar, TradingView is more than just a piece of charting software. It started as a platform where traders could analyse markets with advanced tools and, just as importantly, share their ideas with a global community. This combination of technical analysis and social networking made it incredibly popular. While your clients will be using the charting tools directly within your branded platform, they benefit from years of development and feedback from millions of users. They get a tool that is both rich in features and easy to use.

Key TradingView features now on your platform

The reason traders ask for TradingView charts by name is because of the depth of tools available. This integration brings that power directly to your clients.

• Advanced charting and drawing tools. This is the core of the experience. Traders get access to a huge selection of drawing tools, from simple trend lines to complex Gann and Fibonacci patterns. Everything is designed to be easy to apply, adjust, and customise. For traders who rely on technical analysis, this means they can mark up a TradingView chart live with their ideas without any limitations.
• A massive library of indicators and community scripts. Beyond the standard indicators like RSI or MACD, TradingView offers thousands of others. More importantly, it includes a massive library of community-built scripts. These are custom indicators and strategies developed and shared by other traders. This gives your clients access to a nearly endless supply of new analysis tools, including popular ones like a custom TradingView buy-sell indicator. This is something a standard charting package simply can’t offer.
• Multi-chart layouts and full customisation. Serious traders rarely look at just one chart at a time. The TradingView implementation allows users to set up multiple charts in a single window. They can monitor different timeframes of the same instrument or keep an eye on several different assets at once. Combined with the ability to fully customize colors, themes, and toolbars, it means your clients can build a trading workspace that is perfectly suited to their personal style and strategy.
• Tools for analysis and risk management. Features like the TradingView long position tool and short position tool are great examples of how the platform helps traders. These tools allow them to visually map out a potential trade directly on the chart, setting entry points, stop-loss levels, and take-profit targets to see the risk/reward ratio before they ever place an order. It’s a simple feature that promotes smarter trading.

The business advantage of a TradingView integration

While the features above are great for your clients, offering a TradingView chart provides direct benefits for your brokerage.

First, it makes your platform more attractive to experienced, high-volume traders. These are often the clients who are most demanding when it comes to tools, and they will actively seek out brokers who provide the professional charting they are used to. It can be a powerful client acquisition tool.

Second, it increases client engagement and retention. When traders have everything they need for their analysis and execution in one place, they have no reason to leave. They can perform their technical analysis on your platform instead of charting on a separate site and then coming back to you just to place a trade. This creates a more “sticky” environment and builds loyalty.

Finally, the TradingView api integration means the experience is smooth and reliable. We handle the connection to ensure your clients get the TradingView real-time data they need without issues. It adds a layer of professionalism and trust to your brand, showing that you are invested in providing the best possible tools.

Conclusion

Adding the TradingView chart to our platform is a significant upgrade that benefits everyone. Your clients get access to world-class charting and analysis tools that can help them make better trading decisions. Your brokerage gets a powerful way to attract and retain valuable clients, increase engagement, and solidify your reputation as a top provider. It’s another example of our commitment to offering technology that helps your business and your clients succeed.